How to Calculate and Reduce Customer Churn
Calculating the churn rate metric in a timely and actionable way is the first step in addressing churn Ignoring customer churn to focus...
top of page
Search
Daman Soni
- Aug 2, 2020
- 6 min
North Star Metric
Driving Growth With a North Star Metric When an investor asks you “How’s your business doing?”, what’s the best way to answer the...
Daman Soni
- Jun 29, 2020
- 6 min
How to Increase the Average Order Value (AOV)
Ideas on how to get customers to spend more on your ecommerce site Customer acquisition costs are rising for many Direct to Consumer...
Daman Soni
- Jun 22, 2020
- 8 min
How Ad Fraud Sends Marketers in the Wrong Direction
Grab some popcorn for this, while we go down the rabbit hole of ad fraud and Indian case studies. Depending on various sources, anywhere...
bottom of page